Flip, the frontline employee app, today announced the acquisition of The Bot Platform, an enterprise software solution that uses bots, automated workflows, and AI agents to enhance the way HR and communications teams work. .
Known for its work with leading companies such as GSK, Coca-Cola, and Clarins, Bot Platform has established itself as a key technology partner for Workplace from Meta. This acquisition gives Flip customers unparalleled access to a suite of low-code AI-powered tools that power employee engagement, onboarding, learning, and recognition processes. Benedikt Brand (née Ilg), CEO and co-founder of Flip, said:
Together, our platforms will enable companies to more effectively engage employees and create consistent, personalized experiences that support every step of the employee journey, from hiring to retirement. It will be. By integrating The Bot Platform’s advanced AI capabilities, Flip brings cutting-edge technological advancements typically reserved for office-based workers to 80 non-desk workers around the world. % in your hands. This follows Fripp’s broader strategy, which differs from most internal communications and HR software providers in that frontline employees and their unique needs and challenges are at the heart of product development.
The move also solidifies Flip’s position as the leading alternative to Meta’s Workplace for frontline employee engagement, following Meta’s decision to shut down its platform.
Syd Lawrence, CEO of The Bot Platform, said: “Our customers continually surprise us with the creative use of our technology, often solving problems we never thought of. By joining Flip, We can innovate even further. Their focus on frontline workers aligns perfectly with our mission to improve workplace communication. We will be able to address the real challenges facing our workforce, build better experiences, and deliver them to those who need them most.”
Flip continues to innovate around the frontline employee experience and remains committed to its mission of connecting every employee to the workplace, regardless of location or role. With this acquisition, Flip plans to help companies achieve new levels of employee engagement and operational efficiency.
