Enhanced content and additional features strengthen NorthStar Bets’ key differentiators
Toronto, Ontario–(Newsfile Corp. – October 8, 2024) – NorthStar Gaming Holdings Inc. (TSXV: BET) (OTCQB: NSBBF) (“NorthStar” or the “Company”) announced today that all NorthStar Bets online announced the start of. The Sports Insights 2.0 mobile betting platform is a powerful set of enhancements and new features added to our industry-leading content areas.
Sports Insights is a key differentiating feature that supports NorthStar’s position as a premium brand and industry leader at the intersection of iGaming and media. A key pillar of Sports Insights’ content offering is analysis of upcoming events, betting strategies, predictions and tips, with original articles produced daily by our in-house team of sports writers. As announced in February of this year, NorthStar has embarked on a major enhancement to Sports Insights by rolling out upgrades and new features throughout 2024.
“We are thrilled to be partnering with NorthStar to expand our portfolio to include NorthStar,” said Michael Moskowitz, Chairman and CEO of NorthStar. “Sports Insights 2.0 has been a big focus for our team this year and we’re excited to share these new features with our customers.” This differentiates us from competing platforms that continue to require players to use multiple apps to access the same information. We hope the added content will engage players and help them make informed betting decisions.”
Highlights of new features and tools introduced in Sports Insights 2.0 include:
Redesigned home page with an improved user experience, a three-story rotating carousel to highlight the most important content, articles grouped by topic (MLB, NFL, Casino, etc.), live betting markets and more “Live Now” strip promoting promotions for Priority.
Includes other casino content such as tips, strategies, game reviews, casino lifestyle articles, and more.
Comprehensive team and player statistics for major league sports such as football, baseball, hockey, and basketball.
Enhance your coverage of popular betting sports like soccer, NCAA football, CFL, and more.
NFL, MLB, NBA, NHL injury and player newsfeed from industry leader RotoWire.
Sports Insights has proven to be a valuable driver of player engagement and betting activity, with many players reading articles and viewing statistics and injury news before placing a bet. Frequent Sports Insights visitors have 118% higher average deposits, 58% higher average casino sales, and 110% higher average sports sales compared to non-readers. 1
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Sports Insights content is distributed regularly through social media (@NorthStarBet) and third-party media partners and serves as a key acquisition and retention tool for NorthStar Bets. To view Sports Insights content, visit www.northstarbets.ca/sportsbook/news.
Following the completion of this milestone, we will continue to make incremental enhancements to Sports Insights based on ongoing user feedback and our evolving product roadmap.
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About Northstar
NorthStar proudly owns and operates NorthStar Bets, a Canadian-born casino and sportsbook platform that offers a premium, local gaming experience. Northstar Bets Casino is designed with high-stakes players in mind, offering a carefully selected selection of the most popular games and ensuring a great user experience. Our sportsbook stands out with its unique Sports Insights feature, which seamlessly integrates betting guidance, statistics and scores, all tailored to meet the expectations of our premium audience.
As a Canadian company, NorthStar is uniquely positioned to serve customers who demand quality products and exceptional levels of personalized service, setting new standards in the industry. NorthStar is committed to operating at the highest level of responsible gaming standards.
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.
Cautionary Note Regarding Forward-Looking Information and Statements
This communication contains “forward-looking information” (“forward-looking statements”) within the meaning of applicable securities laws in Canada, including statements regarding: , but are not limited to: the anticipated performance of our business, the anticipated benefits of implementation, and our assessment of product innovation and player engagement levels. The above information is provided for the purpose of presenting information regarding management’s current expectations and plans for the future, and providing investors and others with a deeper understanding of the Company’s anticipated financial condition, operating results, and operating environment. It has been. Forward-looking statements often, but not always, include words such as “plans,” “expects,” “anticipates,” “budgets,” “intends,” “estimates,” “continues,” “and” Can be identified by the use of words. “anticipate,” “anticipate,” “anticipate,” “intend,” “anticipate,” or “believe,” or any variation or negation of such words or phrases, or any variation or negation of such words or phrases, or that a particular action, event, or result will be “There is a possibility.” “could,” “would,” “should,” “might,” “will” be taken, happened, or accomplished. This information involves known and unknown risks, uncertainties and other factors that may cause actual results or events to differ materially from those anticipated in such forward-looking statements. I am. This forward-looking information is based on management’s opinions, estimates and assumptions that Northstar believes to be appropriate and reasonable as of the date of this press release, but is subject to known and unknown risks and uncertainties. They may be subject to certainties, assumptions and other factors. actual results, levels of activity, performance or achievements may differ materially from those expressed or implied by such forward-looking information. Such factors include, among others: risks related to our business and financial condition; risks related to general economic conditions; adverse industry risks; future legislative and regulatory developments; our ability to execute our business strategy; These factors are further described in the Risk Factors section of our most recent annual information form. This form is available from NorthStar’s profile on SEDAR+ at www.sedarplus.com. Many of these risks are beyond our control.
actual results or future events if any of these risks or uncertainties materialize, or if the opinions, estimates or assumptions underlying the forward-looking information prove to be incorrect; may differ materially from those anticipated in the forward-looking statements. Although the Company has endeavored to identify important risk factors that could cause actual results to differ materially from those contained in the forward-looking statements, it is not currently known to the Company or There may be other risk factors that you do not consider to be significant at this time. Additionally, actual results and future events may differ materially from those expressed in such forward-looking statements. There can be no assurance that such information will prove to be accurate, as actual results or future events could differ materially from those anticipated in such information. Forward-looking statements are not guarantees of future results. Therefore, you should not place undue reliance on forward-looking information, which speaks only as of the date made. The forward-looking information contained in this press release represents Northstar’s expectations as of the date specified herein and is subject to change after that date. However, the Company disclaims any intention, obligation or undertaking to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable securities laws. .
All forward-looking information contained in this press release is expressly qualified by the cautionary statements set forth above.
For more information:
Company contact:
corey goodman
chief development officer
647-530-2387
investorrelations@northstargaming.ca
Investor information:
RB Milestone Group LLC (RBMG)
Northstar@rbmilestone.com
1 Figures are based on NorthStar Gaming results for the three months ending September 30, 2024.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/225943.
