PROVIDENCE, R.I. – Learfield, the exclusive multimedia rights holder of Brown University Athletics, has named Zachary Soulier the new general manager of the locally based team, Brown Bears Sports Properties.
Soulier comes to Brown from nearby Quinnipiac University, where he spent the past two years as associate athletic director for strategic partnerships with the Bobcats. In that role, Soulier was responsible for leading the development and growth of corporate partnership programs to generate revenue and community relationships for the athletics department and its development division.
As general manager of Brown Bears Sports Properties, Mr. Soulier will serve as Learfield’s primary liaison regarding the university’s comprehensive athletics multimedia rights agreement and corporate partner platform. He will work closely with Calhoun and the entire Athletics Administration on all aspects of Learfield’s relationship with Brown University Athletics.
“Zachary has great experience both inside and outside of the sports industry and will bring a great new perspective to the Brown Bears Sports Properties team,” said Darryl Jasper, Learfield’s Vice President of Sports Properties. added. “We are excited for him to join the Learfield family and lead Brown University’s growing facilities.”
Soulier spent a year and a half outside of the sports industry, serving as senior account executive for growth segments at VidMob and district manager for channel partnerships at ADP. He spent the first seven years of his career with the Boston Celtics, starting as an account executive in October 2014 and being promoted to senior account executive in September 2018.
“I am very excited to join the Brown University athletics community and lead Brown Bears Sports Properties,” Soulier said. “The energy and momentum surrounding this department is certainly felt both on campus and in the broader Providence community. I can’t wait to get started and build on the great foundation established here at Brown. .”
Soulier earned a bachelor’s degree in public administration from Stonehill College, where he played on the baseball team and was named captain. He earned his MBA from Providence College in 2022.
About rear field
Learfield is a leading media and technology company that powers college athletics. Through digital and physical platforms, Learfield owns and leverages deep industry data sets and relationships to drive revenue, growth, brand awareness and fan engagement for brands, sports and entertainment venues. With connections to more than 1,200 collegiate institutions and 12,000 local and national brand partners, Learfield brings impact and maximizes reach to your target audience with a presence in college sports and live events. Learfield provides solutions for the 24/7 fan experience, including licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, and NIL solutions. , which enables schools and brands to connect with fans through advanced digital. platform. Since 2008, we have been the title sponsor of the highly acclaimed Learfield Directors’ Cup and support sports departments across all sectors.
Brown University Sports Foundation
The Brown University Sports Foundation (BUSF) is the backbone of our athletics program and plays a critical role in enhancing the student-athlete experience. This is made possible through the philanthropic support of our alumni, parents, fans, and friends. Your gift through the Sports Foundation will have an immediate impact on today’s Brown Bears, helping them excel in the classroom, in competition, and most importantly, in the community. For more information on how to support the Bears, click here.
Follow us on social
Follow us for the latest information on Brown Athletics. @BrownU_Bears X and @BrownU_Bears on Instagram. Like BrownUBears on Facebook and subscribe to the BrownAthletics YouTube channel.
